IIFYM (If It Fits Your Macros) — a flexible diet that allows you to eat the food you like and still achieve your body goals

IIFYM (If It Fits Your Macros — "if it fits your macros") — is a nutrition philosophy according to which what matters is not WHAT you eat, but HOW MUCH protein, carbohydrates and fat you consume per day. If by the end of the day your macronutrient targets are met and your calorie limit is not used up — you can eat a piece of chocolate or pizza without guilt.
IIFYM is not an "eat whatever you want" diet. It is a flexible approach to nutrition, which emphasizes that 80% of calories should come from valuable, nutritious food, and 20% can come from anything. This helps maintain psychological sustainability in the long term.
| Goal | Calories | Protein | Carbohydrates | Fat |
|---|---|---|---|---|
| Weight loss (woman, 65 kg) | 1600 kcal | 130 g (33%) | 160 g (40%) | 48 g (27%) |
| Weight loss (man, 85 kg) | 2100 kcal | 170 g (32%) | 210 g (40%) | 65 g (28%) |
| Maintenance (woman, 60 kg) | 2000 kcal | 120 g (24%) | 225 g (45%) | 68 g (31%) |
| Muscle gain (man, 80 kg) | 3000 kcal | 175 g (23%) | 375 g (50%) | 90 g (27%) |
Flexibility — there are no "forbidden" products. Sustainability — easier to stick to long term. Sociability — you can eat at restaurants. Educational — you learn food composition.
Requires weighing and tracking. "IIFYM" can turn into a "junk food" diet if the 80/20 rule is ignored. Micronutrient (vitamin, mineral) deficiency if you do not eat a varied diet.
In the context of IIFYM, supplements are tools for reaching macronutrient targets:
Use a diary or app. Weekly trends are more important than daily fluctuations. Regularly measure not only weight but also circumferences.
2–3 liters per day. Water aids digestion and metabolism and reduces false hunger.
Quality sleep is essential for hormonal balance, muscle recovery, and appetite control.
Even 30 minutes of walking per day can significantly improve metabolism and mood.