The creators of Syntha-6 and NO-Xplode — what lies behind BSN's success?

BSN (Bio-Engineered Supplements and Nutrition) is a US sports nutrition giant founded in 2001. In 2011, the company was acquired by Glanbia (the same group that also owns Optimum Nutrition). BSN became famous for two revolutionary products: Syntha-6 (a multi-component protein) and NO-Xplode (one of the first pre-workout complexes on the market).
Syntha-6 is one of the best-tasting protein shakes on the market — often called a “dessert protein”!
| Product | Category | What Makes It Special? |
|---|---|---|
| Syntha-6 | Multi-Component Protein | 6 protein sources, creamy texture, dessert-like taste |
| NO-Xplode | Pre-Workout | Energy, focus, the “pump” effect — all in one |
| True Mass | Gainer | For weight gain with complex carbohydrates |
| Amino X | Amino Acids | BCAA + electrolytes, sparkling drink |
| Syntha-6 Edge | For Weight Loss | Lower calorie content, 24g protein |
BSN was one of the first brands to start using multi-component protein matrices — instead of a single protein source, Syntha-6 uses six different proteins with different absorption rates. This ensures a sustained supply of amino acids to the muscles.
BSN innovations changed the industry — many of today's standards originated from BSN products!
After Glanbia's acquisition, BSN retained its unique identity, but some products were updated. Today BSN competes with newer brands, yet it retains a loyal fan base, especially because of taste. Syntha-6 is still considered one of the best-tasting proteins on the market.
| Aspect | Rating |
|---|---|
| Taste | ★★★★★ |
| Quality | ★★★★☆ |
| Price | ★★★☆☆ |
| Innovation | ★★★★☆ |
Syntha-6 uses 6 different protein sources (whey, casein, egg, etc.) with different absorption rates. ON Gold Standard is pure whey protein. Syntha-6 is suitable for a longer amino acid supply, while ON is for fast post-workout intake.
NO-Xplode is a strong pre-workout product. Beginners are recommended to start with half a dose.
BSN belongs to Glanbia, which participates in the Informed-Sport program — products are tested for banned substances.
Syntha-6 Edge — has fewer calories and less fat than the original Syntha-6, but retains excellent taste.